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Wednesday, January 28, 2015

Tiffany & Co.

UP Beauty Online

  “When we think of the most common deadly diseases we usually think of Aids, Cancer, Diabetes, Obesity or Heart Disease, among others. We (Klemmer & Assoc.) say the most deadly, and the most common disease is the need to be “right”. As this particular strain of needing to be right makes everyone else wrong, it is both divisive and toxic to all relationships, from interpersonal to international.”
                   - paraphrased from a Personal Mastery Seminar, Klemmer and Associates
   


The world and how it operates can be a funny thing. And we’re not talking funny as in ha-ha, either, but rather funny as in quirky, ironic and sometimes very backwards in nature. The issues are most always influenced by power, money and control and that is why organizations, especially when political and/or religious in nature, rely on exclusion as a rallying cry despite what they may broadcast in their PR and marketing mantras. You see, exclusion makes organizations powerful, or so they think, because their members can band and bond together over one ideology or another, in essence issuing a war with those who believe otherwise.

This narrow focused ‘oneness’ amongst group members causes every form of division, from verbal spats all the way up to violent wars. And it’s not just organizations and countries that are afflicted. There is a saying that you can either be right or be married (or in a successful relationship). In a word, the take away is that the Ego-centric need to be “right” destroys every association from individual relationships to global allegiances.

A Positive for the Fashion Industry
We have on occasion taken pot shots at various members of the fashion industry for some of the heinous ways they tend to shape public perception. This, especially when undermining the self-confidence and self-esteem of women with ads and promotions touting unreasonable and unattainable physical expectations in regards to weight and appearance. And in our defense, we’ve even found a random occasion or two to applaud those in the fashion business who seem to buck those destructive industry trends (plus size models and real life mannequins, to name a few).

We at UP Beauty are all about INCLUSION, pure and simple. Inclusion, of course being the polar opposite of exclusion, as discussed earlier. Well, applaud-applaud, we have another trend-bucking fashion company to celebrate. Enter the new Tiffany and Co’s ad campaign for their time-honored, classic engagement rings. Only this particular marketing movement features two gay men, who by the way are not models, but real life partners. Who knew there were little boys who dreamed of getting a Tiffany blue box from their partner after popping the big question? Of course we are teasing, and so enthralled with Tiffany and Co. for taking a stand and voting, as we do, for inclusion!
Look Better, Feel Better, Live Better
As thinking humans, we need to be careful to evaluate the nonsensical rhetoric that gets passed on to us under the guise of sensible information. Give everything you hear that has power over you the intuition test (in other words, the ‘b.s.’ test). Do not be swayed by repetitive messages that don’t personally resonate. Pick apart the drivel that gets projected your way and tap into your values, morals and your spiritual side.
When we slow down enough to contemplate life and it’s choices for ourselves, the path and focus of our lives can then reflect the true us, the kind, compassionate, logical and clear thinking individual that can’t be swayed against his or her will. This person will likely see the value in loving all people as equals, or in other words, inclusion at its very best.

                There are no nations. There is only humanity. And if we don't come to understand that soon, there will be no nations   because there will be no humanity."
         
  -- Isaac Asimov


PS: There are different levels of inclusion, from warmly embracing a philosophy or an ideal to just simply agreeing to disagree with it, minus the animosity or need to convert. A softer, gentle stance is still a stance. J

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